Coaching Company
Appendix
| Sales Forecast | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Sales | |||||||||||||
| Strategic Workshops | 0% | $0 | $0 | $3,000 | $3,500 | $5,000 | $7,500 | $7,500 | $7,500 | $7,500 | $7,500 | $7,500 | $7,500 |
| One On One Coaching | 0% | $0 | $0 | $500 | $500 | $500 | $562 | $562 | $562 | $562 | $625 | $625 | $624 |
| Coaching Club | 0% | $0 | $0 | $800 | $816 | $832 | $849 | $866 | $883 | $901 | $919 | $937 | $956 |
| Special Projects | 0% | $235 | $250 | $150 | $150 | $250 | $250 | $300 | $300 | $300 | $300 | $300 | $300 |
| Total Sales | $235 | $250 | $4,450 | $4,966 | $6,582 | $9,161 | $9,228 | $9,245 | $9,263 | $9,344 | $9,362 | $9,380 | |
| Direct Cost of Sales | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | |
| Royalties | $471 | $471 | $471 | $471 | $471 | $471 | $471 | $471 | $471 | $471 | $471 | $471 | |
| Marketing | $417 | $417 | $417 | $417 | $417 | $417 | $417 | $417 | $417 | $417 | $417 | $417 | |
| Subtotal Direct Cost of Sales | $888 | $888 | $888 | $888 | $888 | $888 | $888 | $888 | $888 | $888 | $888 | $888 | |
| Personnel Plan | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| President | 0% | $0 | $2,000 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 |
| Second salesperson/coach | 0% | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Total People | 0 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | |
| Total Payroll | $0 | $2,000 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | |
| Pro Forma Profit and Loss | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Sales | $235 | $250 | $4,450 | $4,966 | $6,582 | $9,161 | $9,228 | $9,245 | $9,263 | $9,344 | $9,362 | $9,380 | |
| Direct Cost of Sales | $888 | $888 | $888 | $888 | $888 | $888 | $888 | $888 | $888 | $888 | $888 | $888 | |
| Other Costs of Sales | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Total Cost of Sales | $888 | $888 | $888 | $888 | $888 | $888 | $888 | $888 | $888 | $888 | $888 | $888 | |
| Gross Margin | ($653) | ($638) | $3,562 | $4,078 | $5,694 | $8,273 | $8,340 | $8,357 | $8,375 | $8,456 | $8,474 | $8,492 | |
| Gross Margin % | -277.87% | -255.13% | 80.05% | 82.12% | 86.51% | 90.31% | 90.38% | 90.40% | 90.42% | 90.50% | 90.52% | 90.53% | |
| Expenses | |||||||||||||
| Payroll | $0 | $2,000 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | |
| Marketing/Promotion | $1,500 | $300 | $300 | $300 | $300 | $300 | $300 | $300 | $300 | $300 | $300 | $300 | |
| Depreciation | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Rent | $0 | $75 | $75 | $75 | $75 | $75 | $75 | $75 | $75 | $75 | $830 | $830 | |
| Utilities | $0 | $38 | $39 | $40 | $41 | $42 | $43 | $45 | $46 | $48 | $49 | $50 | |
| Insurance | $0 | $84 | $85 | $86 | $87 | $87 | $88 | $89 | $90 | $91 | $92 | $93 | |
| Payroll Taxes | 15% | $0 | $300 | $375 | $375 | $375 | $375 | $375 | $375 | $375 | $375 | $375 | $375 |
| Moving Expenses | 15% | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $1,000 | $0 |
| Other | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Total Operating Expenses | $1,500 | $2,797 | $3,373 | $3,375 | $3,378 | $3,380 | $3,382 | $3,384 | $3,386 | $3,388 | $5,146 | $4,148 | |
| Profit Before Interest and Taxes | ($2,153) | ($3,434) | $189 | $703 | $2,317 | $4,894 | $4,958 | $4,973 | $4,989 | $5,068 | $3,329 | $4,344 | |
| EBITDA | ($2,153) | ($3,434) | $189 | $703 | $2,317 | $4,894 | $4,958 | $4,973 | $4,989 | $5,068 | $3,329 | $4,344 | |
| Interest Expense | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Taxes Incurred | ($646) | ($1,030) | $57 | $211 | $695 | $1,468 | $1,488 | $1,492 | $1,497 | $1,520 | $999 | $1,303 | |
| Net Profit | ($1,507) | ($2,404) | $132 | $492 | $1,622 | $3,425 | $3,471 | $3,481 | $3,492 | $3,547 | $2,330 | $3,041 | |
| Net Profit/Sales | -641.32% | -961.61% | 2.97% | 9.91% | 24.64% | 37.39% | 37.61% | 37.66% | 37.70% | 37.96% | 24.89% | 32.42% | |
| Pro Forma Cash Flow | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Cash Received | |||||||||||||
| Cash from Operations | |||||||||||||
| Cash Sales | $235 | $250 | $4,450 | $4,966 | $6,582 | $9,161 | $9,228 | $9,245 | $9,263 | $9,344 | $9,362 | $9,380 | |
| Subtotal Cash from Operations | $235 | $250 | $4,450 | $4,966 | $6,582 | $9,161 | $9,228 | $9,245 | $9,263 | $9,344 | $9,362 | $9,380 | |
| Additional Cash Received | |||||||||||||
| Sales Tax, VAT, HST/GST Received | 0.00% | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| New Current Borrowing | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| New Other Liabilities (interest-free) | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| New Long-term Liabilities | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Sales of Other Current Assets | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Sales of Long-term Assets | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| New Investment Received | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Subtotal Cash Received | $235 | $250 | $4,450 | $4,966 | $6,582 | $9,161 | $9,228 | $9,245 | $9,263 | $9,344 | $9,362 | $9,380 | |
| Expenditures | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | |
| Expenditures from Operations | |||||||||||||
| Cash Spending | $1,742 | $2,654 | $4,318 | $4,474 | $4,960 | $5,736 | $5,757 | $5,764 | $5,771 | $5,797 | $7,032 | $6,339 | |
| Subtotal Spent on Operations | $1,742 | $2,654 | $4,318 | $4,474 | $4,960 | $5,736 | $5,757 | $5,764 | $5,771 | $5,797 | $7,032 | $6,339 | |
| Additional Cash Spent | |||||||||||||
| Sales Tax, VAT, HST/GST Paid Out | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Principal Repayment of Current Borrowing | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Other Liabilities Principal Repayment | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Long-term Liabilities Principal Repayment | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Purchase Other Current Assets | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Purchase Long-term Assets | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Dividends | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Subtotal Cash Spent | $1,742 | $2,654 | $4,318 | $4,474 | $4,960 | $5,736 | $5,757 | $5,764 | $5,771 | $5,797 | $7,032 | $6,339 | |
| Net Cash Flow | ($1,507) | ($2,404) | $132 | $492 | $1,622 | $3,425 | $3,471 | $3,481 | $3,492 | $3,547 | $2,330 | $3,041 | |
| Cash Balance | $7,443 | $5,039 | $5,171 | $5,663 | $7,285 | $10,710 | $14,181 | $17,662 | $21,155 | $24,702 | $27,032 | $30,073 | |
| Pro Forma Balance Sheet | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Assets | Starting Balances | ||||||||||||
| Current Assets | |||||||||||||
| Cash | $8,950 | $7,443 | $5,039 | $5,171 | $5,663 | $7,285 | $10,710 | $14,181 | $17,662 | $21,155 | $24,702 | $27,032 | $30,073 |
| Other Current Assets | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 |
| Total Current Assets | $11,450 | $9,943 | $7,539 | $7,671 | $8,163 | $9,785 | $13,210 | $16,681 | $20,162 | $23,655 | $27,202 | $29,532 | $32,573 |
| Long-term Assets | |||||||||||||
| Long-term Assets | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Accumulated Depreciation | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Total Long-term Assets | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Total Assets | $11,450 | $9,943 | $7,539 | $7,671 | $8,163 | $9,785 | $13,210 | $16,681 | $20,162 | $23,655 | $27,202 | $29,532 | $32,573 |
| Liabilities and Capital | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | |
| Current Liabilities | |||||||||||||
| Current Borrowing | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Other Current Liabilities | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Subtotal Current Liabilities | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Long-term Liabilities | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Total Liabilities | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Paid-in Capital | $33,700 | $33,700 | $33,700 | $33,700 | $33,700 | $33,700 | $33,700 | $33,700 | $33,700 | $33,700 | $33,700 | $33,700 | $33,700 |
| Retained Earnings | ($22,250) | ($22,250) | ($22,250) | ($22,250) | ($22,250) | ($22,250) | ($22,250) | ($22,250) | ($22,250) | ($22,250) | ($22,250) | ($22,250) | ($22,250) |
| Earnings | $0 | ($1,507) | ($3,911) | ($3,779) | ($3,287) | ($1,665) | $1,760 | $5,231 | $8,712 | $12,205 | $15,752 | $18,082 | $21,123 |
| Total Capital | $11,450 | $9,943 | $7,539 | $7,671 | $8,163 | $9,785 | $13,210 | $16,681 | $20,162 | $23,655 | $27,202 | $29,532 | $32,573 |
| Total Liabilities and Capital | $11,450 | $9,943 | $7,539 | $7,671 | $8,163 | $9,785 | $13,210 | $16,681 | $20,162 | $23,655 | $27,202 | $29,532 | $32,573 |
| Net Worth | $11,450 | $9,943 | $7,539 | $7,671 | $8,163 | $9,785 | $13,210 | $16,681 | $20,162 | $23,655 | $27,202 | $29,532 | $32,573 |
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