Staryoo.com
Appendix
| Sales Forecast | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Sales | |||||||||||||
| VPN Brokerage Access Fees | 0% | $0 | $0 | $0 | $0 | $0 | $2,500 | $7,500 | $15,000 | $25,000 | $37,500 | $52,500 | $67,500 |
| Pager Alerts | 0% | $0 | $0 | $0 | $0 | $0 | $133 | $400 | $800 | $1,333 | $2,000 | $2,800 | $3,600 |
| Advertisement Fees | 0% | $0 | $0 | $0 | $0 | $0 | $667 | $2,000 | $4,000 | $6,667 | $10,000 | $14,000 | $18,000 |
| E-Commerce | 0% | $0 | $0 | $0 | $0 | $0 | $556 | $1,667 | $3,333 | $5,556 | $8,333 | $11,667 | $15,000 |
| Other | 0% | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Total Sales | $0 | $0 | $0 | $0 | $0 | $3,856 | $11,567 | $23,133 | $38,556 | $57,833 | $80,967 | $104,100 | |
| Direct Cost of Sales | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | |
| VPN Brokerage Access Fees | 10% | $0 | $0 | $0 | $0 | $0 | $250 | $750 | $1,500 | $2,500 | $3,750 | $5,250 | $6,750 |
| Pager Alerts | 10% | $0 | $0 | $0 | $0 | $0 | $13 | $40 | $80 | $133 | $200 | $280 | $360 |
| Advertisement Fees | 10% | $0 | $0 | $0 | $0 | $0 | $67 | $200 | $400 | $667 | $1,000 | $1,400 | $1,800 |
| E-Commerce | 10% | $0 | $0 | $0 | $0 | $0 | $56 | $167 | $333 | $556 | $833 | $1,167 | $1,500 |
| Other | 10% | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Subtotal Direct Cost of Sales | $0 | $0 | $0 | $0 | $0 | $386 | $1,157 | $2,313 | $3,856 | $5,783 | $8,097 | $10,410 | |
| Personnel Plan | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| CEO – USA | 0% | $6,250 | $6,250 | $6,250 | $6,250 | $6,250 | $7,700 | $8,000 | $8,500 | $9,000 | $9,500 | $10,000 | $10,000 |
| COO – USA | 0% | $0 | $6,250 | $6,250 | $6,250 | $6,250 | $7,700 | $8,000 | $8,500 | $9,000 | $9,500 | $10,000 | $10,000 |
| Vice-Manager Mktg & Adv. – China | 0% | $0 | $0 | $3,500 | $3,500 | $3,500 | $3,500 | $3,500 | $3,500 | $3,500 | $3,500 | $3,500 | $3,500 |
| CTO – China | 0% | $1,000 | $1,000 | $1,000 | $1,000 | $1,000 | $5,000 | $5,000 | $5,000 | $5,000 | $5,000 | $5,000 | $5,000 |
| CFO – China | 0% | $3,500 | $3,500 | $3,500 | $3,500 | $3,500 | $3,500 | $3,500 | $3,500 | $3,500 | $3,500 | $3,500 | $3,500 |
| Engineering Staff – USA | 0% | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $11,000 | $11,000 | $11,000 | $11,000 |
| Engineering Staff – China | 0% | $2,500 | $3,500 | $4,500 | $4,500 | $6,000 | $6,000 | $7,500 | $7,500 | $7,500 | $7,500 | $9,000 | $9,000 |
| Sales & Advertising Staff – USA | 0% | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Sales & Advertising Staff – China | 0% | $0 | $0 | $0 | $0 | $1,600 | $1,200 | $1,600 | $1,600 | $1,600 | $2,000 | $2,000 | $2,400 |
| Customer Service Staff – USA | 0% | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Customer Service Staff – China | 0% | $0 | $0 | $0 | $0 | $0 | $800 | $800 | $1,200 | $1,200 | $1,600 | $1,600 | $2,000 |
| Accounting Staff | 0% | $0 | $0 | $0 | $400 | $1,200 | $1,200 | $1,200 | $1,200 | $1,200 | $1,200 | $1,200 | $1,200 |
| Miscellaneous Staff – USA | 0% | $0 | $0 | $0 | $0 | $0 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 | $2,500 |
| Miscellaneous Staff – China | 0% | $0 | $0 | $0 | $700 | $1,400 | $2,100 | $2,100 | $2,100 | $2,100 | $2,100 | $2,100 | $2,100 |
| Total People | 8 | 11 | 14 | 14 | 28 | 32 | 36 | 37 | 39 | 41 | 44 | 46 | |
| Total Payroll | $13,250 | $20,500 | $25,000 | $26,100 | $30,700 | $41,200 | $43,700 | $45,100 | $57,100 | $58,900 | $61,400 | $62,200 | |
| General Assumptions | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Plan Month | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | |
| Current Interest Rate | 5.00% | 5.00% | 5.00% | 5.00% | 5.00% | 5.00% | 5.00% | 5.00% | 5.00% | 5.00% | 5.00% | 5.00% | |
| Long-term Interest Rate | 7.00% | 7.00% | 7.00% | 7.00% | 7.00% | 7.00% | 7.00% | 7.00% | 7.00% | 7.00% | 7.00% | 7.00% | |
| Tax Rate | 30.00% | 35.00% | 35.00% | 35.00% | 35.00% | 35.00% | 35.00% | 35.00% | 35.00% | 35.00% | 35.00% | 35.00% | |
| Other | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | |
| Pro Forma Profit and Loss | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Sales | $0 | $0 | $0 | $0 | $0 | $3,856 | $11,567 | $23,133 | $38,556 | $57,833 | $80,967 | $104,100 | |
| Direct Cost of Sales | $0 | $0 | $0 | $0 | $0 | $386 | $1,157 | $2,313 | $3,856 | $5,783 | $8,097 | $10,410 | |
| Other | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Total Cost of Sales | $0 | $0 | $0 | $0 | $0 | $386 | $1,157 | $2,313 | $3,856 | $5,783 | $8,097 | $10,410 | |
| Gross Margin | $0 | $0 | $0 | $0 | $0 | $3,470 | $10,410 | $20,820 | $34,700 | $52,050 | $72,870 | $93,690 | |
| Gross Margin % | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 90.00% | 90.00% | 90.00% | 90.00% | 90.00% | 90.00% | 90.00% | |
| Expenses | |||||||||||||
| Payroll | $13,250 | $20,500 | $25,000 | $26,100 | $30,700 | $41,200 | $43,700 | $45,100 | $57,100 | $58,900 | $61,400 | $62,200 | |
| Sales and Marketing and Other Expenses | $0 | $0 | $0 | $10,000 | $61,250 | $161,250 | $161,250 | $161,250 | $161,250 | $161,250 | $161,250 | $161,250 | |
| Depreciation | 0% | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Line Charges | 5000000% | $0 | $0 | $0 | $0 | $6,250 | $6,250 | $6,250 | $6,250 | $6,250 | $6,250 | $6,250 | $6,250 |
| Utilities | 1600000% | $0 | $0 | $0 | $0 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 |
| Technology | 20000000% | $0 | $0 | $0 | $0 | $25,000 | $25,000 | $25,000 | $25,000 | $25,000 | $25,000 | $25,000 | $25,000 |
| Rent | 3500000% | $0 | $0 | $0 | $3,889 | $3,889 | $3,889 | $3,889 | $3,889 | $3,889 | $3,889 | $3,889 | $3,889 |
| Payroll Taxes | 10% | $1,325 | $2,050 | $2,500 | $2,610 | $3,070 | $4,120 | $4,370 | $4,510 | $5,710 | $5,890 | $6,140 | $6,220 |
| Other | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Total Operating Expenses | $14,575 | $22,550 | $27,500 | $42,599 | $132,159 | $243,709 | $246,459 | $247,999 | $261,199 | $263,179 | $265,929 | $266,809 | |
| Profit Before Interest and Taxes | ($14,575) | ($22,550) | ($27,500) | ($42,599) | ($132,159) | ($240,238) | ($236,049) | ($227,179) | ($226,498) | ($211,129) | ($193,059) | ($173,119) | |
| EBITDA | ($14,575) | ($22,550) | ($27,500) | ($42,599) | ($132,159) | ($240,238) | ($236,049) | ($227,179) | ($226,498) | ($211,129) | ($193,059) | ($173,119) | |
| Interest Expense | $0 | $0 | $0 | $0 | $208 | $167 | $125 | $83 | $42 | $0 | $0 | $0 | |
| Taxes Incurred | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Net Profit | ($14,575) | ($22,550) | ($27,500) | ($42,599) | ($132,367) | ($240,405) | ($236,174) | ($227,263) | ($226,540) | ($211,129) | ($193,059) | ($173,119) | |
| Net Profit/Sales | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | -6234.57% | -2041.79% | -982.42% | -587.56% | -365.07% | -238.44% | -166.30% | |
| Pro Forma Cash Flow | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Cash Received | |||||||||||||
| Cash from Operations | |||||||||||||
| Cash Sales | $0 | $0 | $0 | $0 | $0 | $3,856 | $11,567 | $23,133 | $38,556 | $57,833 | $80,967 | $104,100 | |
| Subtotal Cash from Operations | $0 | $0 | $0 | $0 | $0 | $3,856 | $11,567 | $23,133 | $38,556 | $57,833 | $80,967 | $104,100 | |
| Additional Cash Received | |||||||||||||
| Sales Tax, VAT, HST/GST Received | 0.00% | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| New Current Borrowing | $0 | $0 | $0 | $0 | $50,000 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| New Other Liabilities (interest-free) | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| New Long-term Liabilities | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Sales of Other Current Assets | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Sales of Long-term Assets | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| New Investment Received | $0 | $0 | $0 | $0 | $0 | $2,000,000 | $0 | $0 | $2,000,000 | $0 | $0 | $0 | |
| Subtotal Cash Received | $0 | $0 | $0 | $0 | $50,000 | $2,003,856 | $11,567 | $23,133 | $2,038,556 | $57,833 | $80,967 | $104,100 | |
| Expenditures | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | |
| Expenditures from Operations | |||||||||||||
| Cash Spending | $13,250 | $20,500 | $25,000 | $26,100 | $30,700 | $41,200 | $43,700 | $45,100 | $57,100 | $58,900 | $61,400 | $62,200 | |
| Bill Payments | $44 | $1,349 | $2,065 | $2,967 | $19,338 | $105,047 | $203,094 | $204,082 | $205,386 | $208,065 | $210,148 | $212,705 | |
| Subtotal Spent on Operations | $13,294 | $21,849 | $27,065 | $29,067 | $50,038 | $146,247 | $246,794 | $249,182 | $262,486 | $266,965 | $271,548 | $274,905 | |
| Additional Cash Spent | |||||||||||||
| Sales Tax, VAT, HST/GST Paid Out | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Principal Repayment of Current Borrowing | $0 | $0 | $0 | $0 | $0 | $10,000 | $10,000 | $10,000 | $10,000 | $10,000 | $0 | $0 | |
| Other Liabilities Principal Repayment | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Long-term Liabilities Principal Repayment | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Purchase Other Current Assets | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Purchase Long-term Assets | $0 | $0 | $0 | $0 | $0 | $800,000 | $0 | $0 | $500,000 | $0 | $0 | $0 | |
| Dividends | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Subtotal Cash Spent | $13,294 | $21,849 | $27,065 | $29,067 | $50,038 | $956,247 | $256,794 | $259,182 | $772,486 | $276,965 | $271,548 | $274,905 | |
| Net Cash Flow | ($13,294) | ($21,849) | ($27,065) | ($29,067) | ($38) | $1,047,609 | ($245,227) | ($236,049) | $1,266,070 | ($219,132) | ($190,581) | ($170,805) | |
| Cash Balance | $86,706 | $64,857 | $37,792 | $8,725 | $8,687 | $1,056,296 | $811,069 | $575,020 | $1,841,090 | $1,621,958 | $1,431,378 | $1,260,572 | |
| Pro Forma Balance Sheet | |||||||||||||
| Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
| Assets | Starting Balances | ||||||||||||
| Current Assets | |||||||||||||
| Cash | $100,000 | $86,706 | $64,857 | $37,792 | $8,725 | $8,687 | $1,056,296 | $811,069 | $575,020 | $1,841,090 | $1,621,958 | $1,431,378 | $1,260,572 |
| Other Current Assets | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Total Current Assets | $100,000 | $86,706 | $64,857 | $37,792 | $8,725 | $8,687 | $1,056,296 | $811,069 | $575,020 | $1,841,090 | $1,621,958 | $1,431,378 | $1,260,572 |
| Long-term Assets | |||||||||||||
| Long-term Assets | $50,000 | $50,000 | $50,000 | $50,000 | $50,000 | $50,000 | $850,000 | $850,000 | $850,000 | $1,350,000 | $1,350,000 | $1,350,000 | $1,350,000 |
| Accumulated Depreciation | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Total Long-term Assets | $50,000 | $50,000 | $50,000 | $50,000 | $50,000 | $50,000 | $850,000 | $850,000 | $850,000 | $1,350,000 | $1,350,000 | $1,350,000 | $1,350,000 |
| Total Assets | $150,000 | $136,706 | $114,857 | $87,792 | $58,725 | $58,687 | $1,906,296 | $1,661,069 | $1,425,020 | $3,191,090 | $2,971,958 | $2,781,378 | $2,610,572 |
| Liabilities and Capital | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | |
| Current Liabilities | |||||||||||||
| Accounts Payable | $0 | $1,281 | $1,982 | $2,417 | $15,949 | $98,278 | $196,292 | $197,239 | $198,452 | $201,063 | $203,060 | $205,538 | $207,852 |
| Current Borrowing | $0 | $0 | $0 | $0 | $0 | $50,000 | $40,000 | $30,000 | $20,000 | $10,000 | $0 | $0 | $0 |
| Other Current Liabilities | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Subtotal Current Liabilities | $0 | $1,281 | $1,982 | $2,417 | $15,949 | $148,278 | $236,292 | $227,239 | $218,452 | $211,063 | $203,060 | $205,538 | $207,852 |
| Long-term Liabilities | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
| Total Liabilities | $0 | $1,281 | $1,982 | $2,417 | $15,949 | $148,278 | $236,292 | $227,239 | $218,452 | $211,063 | $203,060 | $205,538 | $207,852 |
| Paid-in Capital | $435,000 | $435,000 | $435,000 | $435,000 | $435,000 | $435,000 | $2,435,000 | $2,435,000 | $2,435,000 | $4,435,000 | $4,435,000 | $4,435,000 | $4,435,000 |
| Retained Earnings | ($285,000) | ($285,000) | ($285,000) | ($285,000) | ($285,000) | ($285,000) | ($285,000) | ($285,000) | ($285,000) | ($285,000) | ($285,000) | ($285,000) | ($285,000) |
| Earnings | $0 | ($14,575) | ($37,125) | ($64,625) | ($107,224) | ($239,591) | ($479,996) | ($716,170) | ($943,432) | ($1,169,973) | ($1,381,102) | ($1,574,160) | ($1,747,279) |
| Total Capital | $150,000 | $135,425 | $112,875 | $85,375 | $42,776 | ($89,591) | $1,670,004 | $1,433,830 | $1,206,568 | $2,980,027 | $2,768,898 | $2,575,840 | $2,402,721 |
| Total Liabilities and Capital | $150,000 | $136,706 | $114,857 | $87,792 | $58,725 | $58,687 | $1,906,296 | $1,661,069 | $1,425,020 | $3,191,090 | $2,971,958 | $2,781,378 | $2,610,572 |
| Net Worth | $150,000 | $135,425 | $112,875 | $85,375 | $42,776 | ($89,591) | $1,670,004 | $1,433,830 | $1,206,568 | $2,980,027 | $2,768,898 | $2,575,840 | $2,402,721 |